WELCOME TO PLAYLIST PUMP

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"We have taken the concept of pitching to Spotify playlists to a whole new level. Combining practices of digital PR, Search Engine Optimization and social media marketing with access to over 250 well known curators across playlists – we have developed a systematic approach to provide artists with the same opportunities they would only get if signed to a major record label” – Wilson Olegasegarem/ (Founder and Director of Upside Music)


 

WHAT?

Playlist Pump is a premium Spotify playlist service developed by Upside Music and playlists curator programs. Our aim to give artists the opportunity to build a career from Spotify streaming and get their music heard and in the hands of the right curators. 

HOW?

By Combining our knowledge of Digital PR, Search Engine Optimization, and Content marketing, our team will work on developing your story and key performance indicators that will give your music pitch an edge. We don't believe in 'spinning' a story, the gold is already there but through a well thought out campaign, we will find it and using our skill set and resources we will build it into something beautiful. We will then get this pitch into the right hands and work with over 250 Spotify playlists curators, track the data of your campaign and potentially dramatically increase your streams. 

 WHY?

Pitching to Spotify playlists has become a trade secret to many major labels dramatically increasing online streaming and return on investment in their campaigns. Billboard magazine reports that due to online streaming, the music industry is beginning to enter a new age and progress, with an estimated 18.3 million subscribers to online music generating more 8.1% more revenue in the first 6 months of 2016 compared to 2015. These numbers are increasingly growing and not just in the US; Spotify announced that in Australia alone 1 in 6 people are part of the streaming service. 
 
Along with creating opportunities for artists to get their music heard, Playlist Pump will also focus on working with curators, bloggers and overall music lovers to develop new playlists and platforms to share their favourite music. 

WHAT ABOUT THE CURATORS?

Along with creating opportunities for artists to get their music heard, Playlist Pump will also focus on working with curators, bloggers and overall music lovers to develop new playlists and platforms to share their favourite music. 

“It’s not just the artists who benefit from Spotify streaming, it’s the curators and music lovers. The people who actually take the time to put together playlists or write an article – We want to create more opportunities for music lovers to showcase their favorite music and actually make a living from this by helping them build their brand and platform” – (Adam Lucerne Director/PR Manager of Upside Music)

If you love music, love making playlists and want a platform to express your passion for music in general - CONTACT US BY THE FORM BELOW

 

LET'S MAKE SOME MAGIC HAPPEN.

FILL OUT THE FORM BELOW AND WE WILL BE IN CONTACT

ALTERNATIVELY SEND ALL INQUIRIES TO ADAM@UPSIDEMUSIC.COM.AU

 
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